Bell’s Oberon will debut in 12-packs March 26; Amber Ale 12-packs will follow this summer
Oberon release day just got 12 times better.
On Monday (March 26), 12-packs of Bell’s Oberon Ale will be available along with six-packs and draft throughout Michigan.
Bell’s will continue to roll out Oberon 12-packs to other states Bell’s distributes to beginning in the northwest (Indiana, Illinois, Wisconsin, Iowa, Minnesota, North Dakota, Missouri and Arizona) followed by those in the southeast (Alabama, Florida, Georgia, Kentucky, North Carolina, South Carolina, Virginia, Ohio, Washington DC and Pennsylvania) soon after. Specific dates will be announced soon.
“We are excited and thrilled to be able to offer this additional packaging option to our customers,” said Laura Bell, Marketing Director for Bell’s Brewery, Inc.
“We believe our customers will love the convenience and enjoy it twice as much as a six-pack.”
Bell’s year round flagship beer, Amber Ale, will also be available in 12-packs later this summer.
The addition of a 12-pack bottling line at Bell’s production facility in Comstock, Mich. is part of Bell’s latest major renovation and expansion project that will also add a new 200-barrel brewhouse as well as fourteen 400-barrel fermenters. The new brewery is expected to open in May.
Oberon Ale is Bell’s most popular seasonal offering and released annually in March, It is available through September in a majority of the 18 states (plus Puerto Rico and Washington DC) Bell’s distributes to. Oberon is available year round in Puerto Rico, Florida, Arizona and parts of southern Alabama.
Oberon mini-kegs will be released later this year as well. This year’s design features a photo taken on the shore of Lake Michigan in Ludington, Mich.
To see if a retail location, bar or restaurant near you serves Oberon, check our new and improved Beer Finder.
2012 Oberon event roundup: Midnight tappings, release parties and more
Here is a list of some Oberon release events.
Oberon release party: On Tap Sports Cafe (Galleria), Birmingham. Noon. Call 205-988-3203 for more information.
Oberon release party: Binny’s Beverage Depot, South Loop location from 6-8 p.m. Reservations are required ($5 cover includes your first pour of Oberon). Consecrator Doppelbock, Hopslam Ale and Two Hearted Ale will also be available. Call 312-768-4400 for more information.
Oberon release party: Crane Alley in Urbana will pair Oberon with a very special guest – a Hopslam firkin. Event starts at 6 p.m. and the firkin will be tapped at 8 p.m. Golden Rye will also be on tap. Call 217-384-7526 for more information.
Oberon release party: The Library, Joilet area.
Oberon release party: 3 Corners Grill & Tap, Lemont. Call 630-257-7780 for more information.
Oberon release party: Red Cent Pub & Grill, Morris. Call 815-942-2210 for more information.
Chicago Beer Festival: Oberon will make an appearance at this inaugural event in Chicago. Go here for more information.
Midnight tapping: Bar Louie Mishawaka, Mishawaka. Call
Oberon release party: Rocky’s Sub Pub in Jeffersonville.
Oberon Release Party: Heorot Pub and Draught House, Muncie. 6 p.m. Call 765-287-0173 for more information.
Oberon release party: The Stacked Pickle in Carmel.
Two day Oberon release party: Funktion along with special guest Garrett Borns will perform at this special release party at The Globe Theater underneath Shakespeare’s Pub in downtown Kalamazoo. For more details, go here.
Midnight tapping: Union Street Station in Traverse City, 10 p.m. – 1 a.m. Call 231-941-1930 for more information. You can also find them on Facebook.
Midnight Oberon release party/Tap takeover: Laura Bell will make a special appearance at Crunchy’s in East Lansing. For more details, go here.
Midnight Oberon release parties: Two Main St. Pub locations will celebrate with a midnight tapping – 7509 S. Westnedge Ave. in Portage and 4514 W. Main St. in Kalamazoo.
Midnight release party: Rock on Third in Royal Oak. Call 248-542-7625 for more information or find them on Facebook.
Midnight release party: Bobber Down Bar and Grille, Whitmore Lake. Pint specials, prizes. Call 734-449-1500for more information.
Oberon kick-off party: Mackinac Grille Restaurant & Waterfront Patio Bar from 4-6 p.m. in St. Ignace.
Oberon release day pub crawl: Informal event will start at Old Town Tavern in Ann Arbor around 1 p.m. Other scheduled stops include Arena, Bar Louie, Sava’s, Ashley’s and Cottage Inn.
Oberon release party: Foran's Grand Trunk Pub, Detroit at 4:30 p.m. Prizes. Call 313-961-3043 for more information.
Oberon release party: 750 Grill, Muskegon. Call 231-744-7507 for more information.
Oberon release party: Anchor Bar, Grand Rapids. Call 616-774-7177 for more information.
Oberon release party: 25 Kitchen Bar, Grand Rapids. Call XXXX for more information.
Oberon release parties: Buffalo Wild Wings, 49 St. location, Wyoming.
Oberon release parties: Uccello’s - Beltline, Grandville, Standale and Caledonia locations in Grand Rapids.
Oberon release party: Joey’s, Grand Rapids. Call 616-454-8455 for more information.
Oberon release party: Millcreek, Comstock Park. Call 616-784-3806 for more information.
Oberon release party: Birch Lodge, Grand Rapids. Call 616-458-1918 for more information.
Oberon release party: Farah’s, Grand Rapids. Call 616-214-8413 for more information.
Oberon release party: Dukes, Grand Rapids. Call 616-774-9388 for more information.
Oberon release party: Bombay Cuisine and The Queen’s Pub, Grand Rapids. Call 616-456-7055 for more information.
Oberon release party: Hub’s, Grand Rapids. Call 616-453-3571 for more information.
Oberon release party: Marine Tap Room, Muskegon. Call 231-755-5581 for more information.
Oberon release party: Michael's Bar & Grille, Ludington. Call 231-845-7411 for more information.
Oberon release party: Sand Bar, Ludington. Call 231-843-8829 for more information.
Oberon release party: Brann’s - Caledonia and Wyoming (Division Ave.) locations
Oberon release party: Peppino’s – Allendale and South-Kentwood locations.
Oberon release party: Cascade Sports Grill, Grand Rapids. Call 616-974-3338 for more information.
Oberon release celebration and Bell’s beer dinner: 5 O'clock Sports Bar & Restaurant in Stevensville. Call 269-429-3273 for reservations or more information.
Oberon release party: TGI Fridays, downtown and Alpine Ave. locations in Grand Rapids.
Oberon release party: TGI Friday’s, Grandville. Call 616-257-8801 for more information.
Oberon release party: Lakeshore Tavern, Muskegon. Call 231-759-7604 for more information.
Oberon release party: Dan’s Clinton Tavern, Clinton. Prizes. Call 517- 456-7940 for more information. Find them on Facebook.
Meet the brewery & Oberon kick-off party: Big E's Sports & Grill, Midland. Bell’s is the brewery of the quarter at Big E’s. They are celebrating with multiple events plus bottle and draft specials. Call 989-794-8585 for more information.
Oberon release party: Bad to the Bone Smokehouse, Gainsville. Call 703-753-5551 for more information.
Oshkosh Pub Crawl: Starting at 5 p.m. Go here for more information.
Taste Out Of Crime Beer Tasting: Sample Oberon as part of this event from 6-9 p.m. in Racine. Call 262-637-5711 for more information.
Michigan grown hop rhizomes will arrive at the Bell’s General Store soon
KALAMAZOO – Signs of spring are everywhere. Here is another one.
Hop rhizomes are due to arrive at the Bell's General Store by Friday (March 23) today (March 21). All are grown here in Michigan (South Haven) and are just $4.50 each.
Here is what will be available with information about each from the grower.
ALPHA ACIDS: ~5% (southwest Michigan average)
BETA ACIDS: ~5% (southwest Michigan average)
Grower notes: Vigorous grower with good yields, late harvesting - small cones. Mild bittering agent, great for dry or late hopping.
ALPHA ACIDS: 4-7% (USDA average)
BETA ACIDS: 4-6% (USDA average)
Grower notes: Vigorous grower with high yields, late harvesting - large cones. Nice aroma variety for bittering and dry hopping.
ALPHA ACIDS: 9-12% (USDA average)
BETA ACIDS: 4-5% (USDA average)
Grower notes: Moderate growth and yield. Early harvesting, first hop picked - nice cones. Great bittering agent and excellent for dry hopping.
ALPHA ACIDS: 13 – 15% (USDA average)
BETA ACIDS: 3-5% (USDA average)
Grower notes: Vigorous grower and excellent yields, mid harvesting and huge cone flowers. Great bittering agent with a pleasant aroma.
ALPHA ACIDS: 9-16% (USDA average)
BETA ACIDS: 4-5 % (USDA average)
Grower notes: Average growth and yield, nice aroma similar to Centennial.
ALPHA ACIDS: 9-15% (USDA average)
BETA ACIDS: 2-6% (USDA average)
Grower notes: Good growth and high yields. Late harvesting, last hop picked – large cones. Excellent bittering agent/great for dry hopping.
ALPHA ACIDS: 5-10% (USDA average)
BETA ACIDS: 3-5% (USDA average)
Grower notes: Moderate growth and yield. Mid season harvest, nice cones. Pleasant aroma variety, excellent for dry or late hopping